PRIVACY POLICY

INTRODUCTION
Crest Pharmacy Alfred Squire (“we,” “us,” or “our”) respects the privacy of our users (“user” or “you”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.crestalfredsquire.co.uk, including any other media form, media channel, mobile website, or mobile application related or connected thereto (collectively, the “Site”).

Please read this Privacy Policy carefully. If you do not agree with the terms of this policy, please refrain from using the Site.

We reserve the right to make changes to this Privacy Policy at any time and for any reason. Any updates will be reflected by changing the “Last updated” date at the top of this page. Changes are effective immediately upon posting, and by continuing to use the Site, you agree to the revised terms without the need for separate notice.

COLLECTION OF YOUR INFORMATION
We may collect information about you in several ways when you use the Site, including:

Personal Data
We collect personally identifiable information such as your name, email address, telephone number, and delivery address when you voluntarily provide it—for example, through form submissions or when placing an order. We may also collect demographic information such as your age, gender, or preferences.

You are under no obligation to provide personal data, but failure to do so may prevent access to certain Site features.

Derivative Data
Our servers automatically collect certain data during your visit, including your IP address, browser type, operating system, access times, and pages viewed before and after using the Site.

Financial Data
If you make purchases through the Site, limited financial information may be collected, such as your billing address and transaction details. Payment processing is handled securely by third-party services, and we encourage you to review their respective privacy policies.

Mobile Device Data
If accessing the Site from a mobile device, we may collect information such as your device ID, model, manufacturer, and location data.

Third-Party Data
We may receive data about you from third parties, such as when you interact with external platforms or services connected to the Site.

USE OF YOUR INFORMATION

We use collected data to deliver an efficient and customised experience. Uses may include:
Creating and managing user accounts
Processing transactions and orders
Providing customer service
Sending service updates and confirmations
Personalising your user experience
Enhancing Site performance and functionality
Sending newsletters or marketing communications (with your consent)
Preventing fraud and ensuring security
Enforcing terms of service and resolving disputes
Meeting legal or regulatory obligations

DISCLOSURE OF YOUR INFORMATION
Legal Compliance and Protection
We may disclose information if required by law or if necessary to protect our rights, users, or others, including fraud prevention and law enforcement requests.

Third-Party Service Providers
We may share your information with trusted service providers for purposes such as payment processing, hosting, data analysis, marketing assistance, and customer support.

Marketing Communications
Where consent has been given, we may share your information with third-party marketers. You may withdraw consent at any time.

User Interactions and Public Contributions
If you engage in community features (e.g., reviews or comments), your name and content may be visible publicly.

Advertising and Analytics
We may partner with third-party advertisers who use cookies or similar technologies to deliver tailored ads.

Affiliates and Business Partners
We may share your data with trusted affiliates or partners offering relevant services or promotions.

Social Media
If you link your account or interact through a social platform, your public profile and activity may be visible to others.

TRACKING TECHNOLOGIES
We use cookies, tracking pixels, and web beacons to monitor Site use and enhance functionality. These technologies do not collect personal data directly, but they help customise your experience.

You can manage or disable cookies through your browser settings. However, disabling cookies may limit certain Site features. For more information, please review our Cookie Policy, which is incorporated into this Privacy Policy.

THIRD-PARTY WEBSITES
Our Site may contain links to third-party websites. We are not responsible for the privacy or security practices of external websites. We encourage you to review their privacy policies before submitting any personal data.

SECURITY OF YOUR INFORMATION
We use industry-standard security measures to protect your personal data, including administrative, technical, and physical safeguards. While we strive to secure your information, no system is entirely immune to risk, and users should exercise caution when sharing information online.

OPTIONS REGARDING YOUR INFORMATION
Account Information
You may update or delete your account details by:

Logging into your account

Contacting us directly via the contact details below

Please note that we may retain some information for fraud prevention, legal compliance, or dispute resolution, even after account deletion.

Communications Preferences
To opt out of marketing communications:

Adjust your settings in your user account

Click the “unsubscribe” link in our marketing emails

If you wish to stop receiving communications from third parties, please contact them directly.

Crest Pharmacy Alfred Squire
58 High St
Wolverhampton
WV11 1SZ
Telephone: 01902 733450
Email: alfredsquire@crestpharmacy.com
GPhC Registration Number: 1038601
Superintendent Pharmacist: Mohammed Bilal Shah